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Here’s a bit of background on me.


I’m an East Londoner, born into an east end family full of east end character. I grew up in Essex where I went to school, met my first boyfriend, broke up with said boyfriend, had my first underage drinking experience and did all the stupid things that teenagers do. 


I studied Economics at the University of Sheffield which was a joy (living in Sheffield, not Economics) and went on to start the first stage of my career in digital strategy at The Royal Bank of Scotland, where I applied service design to the strategic development of the NatWest mobile banking app which was pretty cool for a while. 


In 2016, I joined SPARCK, a new design consultancy at the time, as their third employee and was fortunate enough to see it grow into a wonderful company. During my time there,  I was influential in shaping and growing SPARCK into a mature organisation. I was responsible for taking our culture from words into action, developing rituals and systems to embed our values into everything we did. As a result, I’m proud to say that culture was consistently rated as the number one reason that people continued to work there, and why candidates were attracted to apply. 


Throughout my consultancy career, I've led projects with varied clients including Insights, Amnesty International, BP, Vocalink (of MasterCard), DVSA, Fidelity, HSBC, ITV and Pizza Hut.


Now I spend my time creating purpose-led, people-first companies by helping clients to define their purpose, design their workplace culture and grow their impact through The Future Kind Collective - and I bloody love it!

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